Anchorlight Consulting

Founder - Chris Mincarelli IT Professional 20+ Years Experience Full Lifecycle · End-to-End Fullstack · DevOps · AI Consultation · Project Management Web · Mobile · AI Applications Services - Websites · Portals · Dashboards Lead Capture · CRM · Email Automation AI Chat · Internal Tools · Reporting Business Process Automation Custom Integrations Are you really still watching? You could, instead.. ..pick up the phone.. ..and we could have a nice chat.. Wildly Analog, But Effective! ..or just scroll down a little. There are some great references.. ..and testimonials below the fold. Seriously, « SIGHUP » OK, let's start from the top!

Latest Blog Posts

Read what I've been thinking about lately.

Here are some of the latest posts from my blog. It's a mix of web development, AI, and other topics that I'm interested in.

Showing page 4 of 4 (21 total posts)

AI-Friendly Product Pages

August 14, 2025 · By Chris Mincarelli ai

Product pages that rank in AI results (copy, media, FAQs, schema) TL;DR Modern product pages must feature clear copy, high-quality media, well-built FAQ sections, and robust schema markup. Ranking in...

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AI Chatbots for Business

August 14, 2025 · By Chris Mincarelli ai

How to add an AI chatbot without hurting conversion TL;DR Add AI chatbots thoughtfully—poor implementations can reduce conversions by up to 15%. Use proactive but not intrusive chat triggers; test on...

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AI-Powered Automation

August 14, 2025 · By Chris Mincarelli ai

What can AI actually automate for a local service business in 2025? TL;DR AI now reliably automates lead capture, scheduling, appointment reminders, invoicing, and review requests. Most setups take 6...

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Testimonials

What my clients have to say

You don't have to take my word for it. Here's what my clients and team-mates have to say about working with me. References are available upon request.

Capt Alex DeMelocan drop th

Google Reviews
(Google Business Profile Review)

I wanted a website for my charter business but didn't know where to start. Chris took my ideas and built something that looks better than I imagined. It's easy for customers to use and easy for me to update. His expertise has really made a difference in getting my business online.

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Capt Alex DeMelocan drop th

Google Reviews
(Google Business Profile Review)

I wanted a website for my charter business but didn't know where to start. Chris took my ideas and built something that looks better than I imagined. It's easy for customers to use and easy for me to update. His expertise has really made a difference in getting my business online.
Izaak King

Google Reviews
(Google Business Profile Review)

Fantastic job by Chris. Website came out great.

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Izaak King

Google Reviews
(Google Business Profile Review)

Fantastic job by Chris. Website came out great.
Adam Gotch

Google Reviews
(Google Business Profile Review)

I wanted to rework my charter fishing website, so I reached out to Charter Sites. Chris was super knowledgeable and easy to work with, and the website turned out better than I expected. It's clean, fast, and already bringing in more interest from clients. Highly recommend.

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Adam Gotch

Google Reviews
(Google Business Profile Review)

I wanted to rework my charter fishing website, so I reached out to Charter Sites. Chris was super knowledgeable and easy to work with, and the website turned out better than I expected. It's clean, fast, and already bringing in more interest from clients. Highly recommend.
Ben Green

Google Reviews
(Google Business Profile Review)

Fantastic website build out. Incredibly responsive and made the entire process easy from start to finish. The site looks professional and works perfectly. Highly recommend.

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Ben Green

Google Reviews
(Google Business Profile Review)

Fantastic website build out. Incredibly responsive and made the entire process easy from start to finish. The site looks professional and works perfectly. Highly recommend.
Rebecca Estrella

Google Reviews
(Google Business Profile Review)

Chris is super easy to work with and really knows his stuff. He helped me modernize my website and explained everything in a way that made sense. The whole process was smooth, and I'm already seeing better engagement from visitors.

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Rebecca Estrella

Google Reviews
(Google Business Profile Review)

Chris is super easy to work with and really knows his stuff. He helped me modernize my website and explained everything in a way that made sense. The whole process was smooth, and I'm already seeing better engagement from visitors.
Sean McGaughan

Estée Lauder Companies Online
(Digital Producer)

In my seven plus years of digital production, Chris is the best developer I've worked with. Hands down. On top of being a true jack-of-all-trades, he combines proficiency with a forward-thinking, problem-solving mentality and is a huge asset to every project he is a part of.

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Sean McGaughan

Estée Lauder Companies Online
(Digital Producer)

In my seven plus years of digital production, Chris is the best developer I've worked with. Hands down. On top of being a true jack-of-all-trades, he combines proficiency with a forward-thinking, problem-solving mentality and is a huge asset to every project he is a part of.
James Hartling

DoublePrime Inc
(President)

I have been working with Chris for almost 10 years, and in every single engagement he has delivered top quality and professional work to us and our customers. Chris' passion for technology and finding the right solutions to business challenges have consistently set him apart from other developers and technical leaders. We look forward to many more projects working together!

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James Hartling

DoublePrime Inc
(President)

I have been working with Chris for almost 10 years, and in every single engagement he has delivered top quality and professional work to us and our customers. Chris' passion for technology and finding the right solutions to business challenges have consistently set him apart from other developers and technical leaders. We look forward to many more projects working together!
Gregory Cain

The Crab Place Inc.
(CEO)

Chris is fantastic to work with. Very responsive and efficient. Plus, he's able to speak in layman terms so I don't always have to understand the tech lingo involved with the work done on his end. Highly recommend.

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Gregory Cain

The Crab Place Inc.
(CEO)

Chris is fantastic to work with. Very responsive and efficient. Plus, he's able to speak in layman terms so I don't always have to understand the tech lingo involved with the work done on his end. Highly recommend.
Warren Ryd

Ryd & Doyle
(CEO)

Over the course of my career of twenty five-plus years, I've worked with hundreds of developers. If you ask me "who was the best you've ever worked with", I would immediately respond with "Chris Mincarelli".
Chris combines intelligence, creativity, and work ethic like no one I've ever met. He consistently produces the highest quality deliverables, well-designed and conforming to standards, on-time and in-budget. His code is always clean, tight, well-documented and highly maintainable. He stays up to date on industry trends and new technologies, applying what he learns to his work.
In terms of getting projects done and done right, Chris sets the standard to which I aspire.

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Warren Ryd

Ryd & Doyle
(CEO)

Over the course of my career of twenty five-plus years, I've worked with hundreds of developers. If you ask me "who was the best you've ever worked with", I would immediately respond with "Chris Mincarelli".
Chris combines intelligence, creativity, and work ethic like no one I've ever met. He consistently produces the highest quality deliverables, well-designed and conforming to standards, on-time and in-budget. His code is always clean, tight, well-documented and highly maintainable. He stays up to date on industry trends and new technologies, applying what he learns to his work.
In terms of getting projects done and done right, Chris sets the standard to which I aspire.
Mehmet Bereket

Estee Lauder Group of Companies
(Director of Production)

If I had a technology company, I'd make Chris my CTO.
I've worked with him on a number of projects and every interaction I've had has confirmed that he is a superb developer who takes the time to understand and care about the business cases, and the underlying logic of what he's doing. He maintains great vision instead of getting lost in a sea of tickets. To boot, Chris is consistently an early adopter of new technologies and methods. Add a bit of sarcastic wit and voila!

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Mehmet Bereket

Estee Lauder Group of Companies
(Director of Production)

If I had a technology company, I'd make Chris my CTO.
I've worked with him on a number of projects and every interaction I've had has confirmed that he is a superb developer who takes the time to understand and care about the business cases, and the underlying logic of what he's doing. He maintains great vision instead of getting lost in a sea of tickets. To boot, Chris is consistently an early adopter of new technologies and methods. Add a bit of sarcastic wit and voila!

CHAT